You can insert custom values into the reporting stream and have those appear in a Custom Events report in the Reports tab of the EachScape Builder. This is quite simple to do with the Log Custom Event script action. Let's say you would like to report a value the user has entered, like a ZIP code. Just insert the action and provide these two values:
Note that the Event Type you enter will appear on the report and the matching Values provided will be tabulated together. Generally the Value field is an expression, but it can reference a field in a data source, use a formatter or, as in the case above, just come directly from a variable.
On the Reports tab, the Custom Events report will appear if data is gathered from the Log Custom Event script action. The report counts the number of unique values for each Event Type provided.